Kleppner's Advertising Procedure
Russell J. Thomas, Verrill Glenn, Lane W. Ronald.
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Cover Type: Softcover
Book Condition: Fine
Jacket Condition: None Issued
Publisher: Prentice Hall International
Publisher Place: Englewood Vliffs
Publisher Year: 1988
Edition: Tenth
Description: 686 pages. Book appears to have hardly been read and is in Fine condition throughout. This Edition, As Have Those In The Past, Seeks To Explore Advertising In A Way That Will Be Profitable To Several Kinds Of Students. To Those Students Embarking On A Career In Advertising, The Text Offers An Introduction To More In-depth Study In Advanced Courses.
ISBN: 0135164850
(128793)
686 pages. Book appears to have hardly been read and is in Fine condition throughout. This Edition, As Have Those In The Past, Seeks To Explore Advertising In A Way That Will Be Profitable To Several Kinds Of Students. To Those Students Embarking On A Career In Advertising, The Text Offers An Introduction To More In-depth Study In Advanced Courses.