Protecting Your Company's Intellectual Property
Bouchoux Deborah E
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Cover Type: Hardcover
Book Condition: As New
Jacket Condition: As New
Publisher: American Management Association
Publisher Place: New York
Publisher Year: 2001
Edition: First Edition
Description: 262 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout.
Publishers Description: This is a detailed look at how to protect the four key areas of intellectual property: trademarks; copyrights; patents; and trade secrets (including customer lists, marketing plans, and other in-house documents). Written for a general business reader, the book shows that intellectual property is often a company's most valuable asset.
ISBN: 9780814406014
(132920)