Doppelgangers. The Truth About The Bodies In The Berlin Bunker

Cover Type: Hardcover
Book Condition: Very Good
Jacket Condition: Very Good
Publisher: Fourth Estate
Publisher Place: London
Publisher Year: 1995
Edition: First Edition

Description: 305 pages. Book and Jacket are both in Very good condition throughout.

Publishers Description: To what extent are the techniques of campaigning and media management critical to the outcome of modern elections? This book brings together a group of leading scholars to provide a comprehensive analysis of the role and impact of political communications during election campaigns. They set the context of election campaigning in Britain, and the methodology used to understand media effects, review party strategies and resulting media coverage, and draw together evidence of the impact of the 1997 British General Election campaign, analyzing how far television and the press media influenced the public's civic engagement, agenda priorities, and party preferences.

ISBN: 9781857022124