Early Warning

Cover Type: Hardcover
Book Condition: As New
Jacket Condition: As New
Publisher: Amacom
Publisher Place: New York
Publisher Year: 2004
Edition: First Edition

Description: 268 pages. Book and Jacket appear to have hardly been read and are both in As new condition throughout. Using Competitive Intelligence To Anticipate Market Shifts, Control Risk, And Create Powerful Strategies.

Publishers Description: Surprise is rarely a good thing in business. Unexpected developments range in their effects from inconvenient to disastrous. To avoid being blindsided, companies must develop a Competitive Early Warning system, or CEW, which combines strategic planning, competitive intelligence, and management action. Such systems let organizations manage risk more effectively and prevent ""industry dissonance"" -- when market realities outpace corporate strategies. Early Warning reveals how to:* Change strategy to meet new realities* Learn from the mistakes of others via the book's eye-opening stories* Avoid common tactics like benchmarking and using consultants, which may do more harm than good* Tell executives what they need to know -- not what they want to hearEach chapter ends with a Manager's Checklist of key points, and the book includes numerous charts, tables, and tools. With strong opinions and wry humor, world-recognized expert Gilad reveals how to anticipate and react to early signs of trouble.

ISBN: 9780814407868