Mainstreet Management. Successful Retail Strategies

Cover Type: Softcover
Book Condition: Fine
Jacket Condition: None Issued
Publisher: Premier Retail Marketing
Publisher Place: Australia
Publisher Year: 2017
Edition: First Edition

Description: 145 pages. Book appears to have hardly been read and is in Fine condition throughout. The only exception are some textra scribble marks to the first two pages. This does not intefere with text.

Publishers Description: Mainstreets and city centres all over the world are facing competition from shopping centres, online shopping and post pandemic work from home trends. Shopping centres have enjoyed success for more than 50 years by offering thousands of free car parks, air conditioning and a pristine shopping environment. To combat this trend, mainstreets and city centres are using effective management and marketing strategies to strike back and deliver successful outcomes. Successful mainstreets across the world are known for their unique and distinct character. While this diversity in mainstreets can be a strength, there are many things that shopping centres do well that the mainstreets can learn. Professional management and funding are two critical areas explained in detail in this book. In this book ‘Mainstreet David has managed mainstreets and shopping centres for more than 30 years and many practical strategies he describes can be adapted to local mainstreets to help them thrive against the competition. Mainstreet managers, business district managers and Council Economic Development staff can adopt the best management practices available in the world today. Using examples from the UK, USA, Australia and New Zealand David explores the best practice mainstreet management models. In this book you will discover how engage businesses, improve the business mix, effectively promote mainstreets and how to implement responsible governance processes. Bringing key stakeholders together including retailers and property owners to utilise their collective strength will help to attract more customers and provide the best retail offer for the customers. We cant just sit back and hope that mainstreets will improve. This book is suited for managers, councils, business associations and groups who are looking to develop and grow their mainstreet or retail precinct. ‘Managing Successful Retail Strategies provides the tools and key strategies to ensure mainstreets are successful in a highly competitive retail market. This excellent E-Book resource is available for only $39.95AUD.PROFESSIONAL REVIEWS“Great Main Streets dont just happen. David helps us understand the critical importance of actively managing downtowns and neighbourhood commercial districts to create thriving places that will draw residents and visitors again and again. His insights and comprehensive management strategies derived from years of experience in the retail industry - offering a pathway for creating and maintaining healthy Main Streets in an era of rapid change for retail. Patrice Frey, President and CEO, National Main Street Center, USA (2013-22)“From my experience in Town and City Management I think this book clearly sets out what “excellent looks like but more importantly is easy to follow and therefore understand in helping achieve excellence in your high street or mainstreet. Martin Blackwell, Chief Executive, ATCM UK (2008-15)“For any city center facing strong out-of-town retail competition or the lure of internet shopping, David Wests Mainstreet Management is an essential, practical guide for elected officials, business leaders and main street managers. Drawing on the experience from diverse cities in Australia, the United Kingdom and the United States, David provides a hand-book for dealing with the practical problems of litter and crime, the challenges of getting merchants to work together, and how to fund marketing programs and high-profile events. Not every strategy works for every place, but readers will find a wide range of recommendations for how to grow Main Streets market share. Paul Levy, Executive Director, Philadelphia Center City District.

ISBN: 9780648127802