Marketing. Real People Real Choices
Solomon And Others
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Cover Type: Hardcover
Book Condition: As New
Jacket Condition: None Issued
Publisher: Pearson Education Australia
Publisher Place: French's Forest
Publisher Year: 2009
Edition: First Edition
Description: 532 pages. Book appears to have hardly been read and is in As new condition throughout.
Publishers Description: Introduces marketing from the perspective of real people making real choices. Andrew Hughes, Australian National University; Bill Chitty, Murdoch University; Geoff Fripp, University of Sydney.
ISBN: 9780733983931
(173889)
