Streetfighter Marketing
Slutsky Jeff
$21.90
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Cover Type: Hardcover
Book Condition: Very Good
Jacket Condition: Very Good
Publisher: Lexington Books
Publisher Place: New York
Publisher Year: 1995
Edition: First Edition
Description: 244 pages. Book and Jacket are both in Very good condition throughout.
Publishers Description: This work offers an innovative marketing strategy that should work equally well for retailers, service firms, franchise units and stores. The streetfighter marketing techniques are focused on a business promotion in its own neighbourhood - the area that yields 80-90 per cent of its customers.
ISBN: 9780029292310
(168812)
