The Pitch Doctor. Presenting To Win Multi-Million Dollar Accounts

Cover Type: Hardcover
Book Condition: Good
Jacket Condition: Good
Publisher: Prentice-hall
Publisher Place: Harlow
Publisher Year: 1996
Edition: First Edition

Description: 287 pages. Book and Jacket are both in Good condition. There is some light shelf and reading wear, but still a presentable copy. The only exceptions is a large inscription to the inside page and some age marks.

Publishers Description: Never before has a book focused on the art of presenting to win multi-million dollar accounts. Pitch Doctor combines the Rogen Organisations unique communication and presentation methods with the experience gained from coaching, watching and winning major pitches in more than 20 countries.As CEO of Rogen International, Neil Flett offers hundreds of proven pitching and presentation tips, plus practical advice for each part of the pitch process, from taking the brief to signing the contracts.Experience gained in pitches ranging from $100,000 advertising accounts to the Pitch of the Century - the $10-billion-dollar Sydney 2000 Olympic win for Sydney, Australia - is offered in an easy-to-follow, common sense style.This book is essential reading for anybody involved in selling and pitching for large accounts. The hundreds of ideas and handy tips can be applied to pitch after pitch.

ISBN: 9780132574785